Dogs Are Begging For The Newest Flavors Of Wellness® 95% Meat
The newest, purest way to add meat to a dog’s diet in the convenience of a can

Chelmsford, MA (April 17, 2007) —The Wellness® brand of natural food and treats for pets today announces the availability of two new flavors, 95% Turkey and 95% Salmon, of Wellness 95% Meat – a super premium dry dog food mixer or topper that comes in a can, convenient for dog lovers who want to feed their canine companions a high meat diet. A great alternative to cooking meat or serving a raw diet, Wellness 95% Meat adds protein, flavor, variety and taste appeal to any dog’s diet.

The simple and wholesome recipes for Wellness 95% Meat were developed in the Wellness kitchens and include only the purest, most superior quality meat available. This grain-free food was cooked in the can to lock in freshness and taste. Wellness 95% Meat is an excellent complement to dry dog food, especially for those who don’t have the time or means to serve their dogs raw or cooked meat they've prepared themselves.

“Dog lovers who choose to serve their pets a high protein diet know how time consuming it can be to prepare,” said Jim Scott, CEO of Wellness. “With the wholesome, authentic ingredients found in Wellness 95% Meat, they can now just open a can to add a delicious, meat-packed, supplemental offering of extra flavor and variety to their dog’s diet.”

Wellness 95% Meat is now available in two new mouthwatering, delicious flavors – 95% Turkey and 95% Salmon.  Just as with already available 95% Beef, 95% Chicken and 95% Venison, and all Wellness products, each is packed only with USDA, human-grade meats or deboned chicken, and contains no grains, animal by-products, wheat, corn, soy, artificial preservatives, artificial colors or artificial flavors. Wellness 95% Meat has been purposefully formulated to be as pure as possible, and serves as an exceptional complement to a healthy dry dog food diet.
95% Turkey – available in 13.2 ounce can, SRP $1.99
95% Salmon – available in 13.2 ounce can, SRP $2.49

Wellness 95% Meat is available nationwide at independent pet specialty retail shops. To find an authorized Wellness retailer, please visit www.wellnesspetfood.com.

About Wellness® – Live Well. Eat Well. Be Well.™

The Wellness brand of Natural Food and Treats for Pets was founded on the belief that, “You are what you eat!” – and that incorporating a holistic approach to a healthy, nutritious diet is the foundation of wellbeing. With this mission, a committed team of vets, nutritionists and animal lovers has spent over a decade creating the very best in all-natural nutrition for both dogs and cats. All Wellness food and treat varieties feature recipes using human-quality, real-food ingredients without the use of meat by-products, fillers, potential allergens, artificial colors, flavors or artificial preservatives. Wellness is proud to be a part of the Old Mother Hubbard pet food family, celebrating 80 years of innovation in 2006. Wellness is sold exclusively through knowledgeable independent pet stores and natural food stores in North America. For more information, please visit www.wellnesspetfood.com.